Go Tripod

Sanden - Case Study

Sanden design and manufacture machinery used by air conditioning systems in the automotive industry. Sanden are international market leaders whose products feature in more than a quarter of the vehicles on the road today. They approached us to build a multilingual aftermarket website for their European customers.

The challenge

Sanden needed a new public-facing website as well as a redeveloped client-facing product catalogue. In order to minimise development overheads and maintain a cohesive user experience we opted to use WordPress as the underlying platform for both parts of their online requirement.

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Various pages from the public-facing side of the website

The solution

Advanced WordPress customisation allowed us to provide a tool Sanden can use to maintain their 1000+ product catalogue which logged-in users can quiz against a 30,000-strong vehicle database to find which Sanden products suit which vehicles. Multiple, faceted filtering options provide detailed product results with ease.

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Sanden's client area, showing the dashboard, product filtering processes and a product details page

The results

Sanden have said goodbye to a legacy online product catalogue that was unwieldy to use and impossible to maintain. Their clients now have a future-proof system to quickly and efficiently find the right product for their needs, view 3D product models and access a wealth of technical information all of which Sanden can autonomously update directly from their WordPress dashboard.

“We began working with Go Tripod on a small scale website to assist our European customers. This quickly grew to a multi-lingual, global site. Go Tripod swiftly implemented our ideas and gave us modern, cost-effective solutions.”

— Jessica Bulut, Aftermarket Product Range Manager, Sanden International (Europe) Ltd.
Read the case study

Our involvement in this project included the following:

  • Website framework design
  • CMS integration (WordPress)
  • Custom WordPress development
  • Product catalogue development
  • Website hosting

We made use of these technologies along the way:

  • HTML
  • SCSS
  • jQuery
  • PHP
  • Twig

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