GoTripod News / Software

Transformation from every angle

Starting fresh: how we've rebuilt GoTripod (and why we're rather chuffed about it)

Sometimes you reach a point where you need to take a proper step back, have a good think and rebuild things properly. Sometimes, you're forced to do this. Well, that's exactly what we've done at GoTripod over the past few months, and honestly, we couldn't be more pleased with how it's turned out.

We've just wrapped up what we're calling our "great restructure" mwahahaha though that makes it sound far more corporate than it actually was. Really, it was about getting the right people in the right places, streamlining how we work, and setting ourselves up to do the best work of our lives.

Compact elite team with big ideas

We've always been a boutique digital agency and we're proud of that. There's something brilliant about being small enough (we are, at last count, 15 extraordinary people) that everyone knows everyone, but skilled enough to tackle proper challenges.

Our recent changes have made us even more focused on what we do best: building software and systems that actually work for real people.

The restructure has brought together some genuinely talented folks from different backgrounds and disciplines. We've got our core team working more closely than ever, plus a network of brilliant freelancers who are very much part of our extended family of experts who passed rigorous selection and all share the same high standards.

New teams, new possibilities

As part of this new chapter, we’ve launched a brand-new digital studio team. This crew brings design thinking, UX strategy, and content expertise right to the forefront and we’re making it available directly to our clients. It’s a flexible, collaborative model that lets us embed deeply with your project and deliver beautiful, usable, and thoughtful digital experiences.

And that’s not all...

We’ve also added a dedicated mobile app development team to our offering. Whether it's native, cross-platform, or progressive web apps, we now have the in-house capability to take mobile-first ideas from sketchpad to App Store (or Play Store, if you’re one of those people).

Why we're growing (and what that actually means)

Growth for the sake of growth is a bit pointless, isn't it? We're expanding because our clients keep coming back and bringing their mates along. That's the kind of growth that matters: the sort that happens because you're doing good work, not because you're shouting the loudest (which we loathe to do, but our marketing team say we should!).

We’ve been particularly busy in AgriTech, compliance systems and IoT device monitoring, areas where getting it wrong isn't just annoying, it's properly expensive. Our clients trust us with the important stuff, and that responsibility drives everything we do.

More capacity means we can take on more interesting challenges and spend proper time getting them right. No rushing. No cutting corners. Just thoughtful, well-crafted solutions.

What we stand for

All this change hasn't shifted our core beliefs one bit:

  • Great people do great work and we would rather have a small team of brilliant people than a large team of average ones. We invest in our people because when they succeed, everyone wins.
  • We think long-term and build for keeps. We're not interested in quick fixes or flashy features that fall apart after six months. We build things that last and grow with your business and this goes for our relationship with you too!
  • Practical innovation. We love new technology, but only when it actually solves real problems. We're not here to use the latest framework just because it's trendy. But yes, we do use and advocate AI before you ask.

What's next?

We're genuinely excited about what's coming next. We’re working on some fascinating projects, expanding our team thoughtfully, and always looking for new challenges that get us out of bed in the morning.

If you're working on something interesting and think we might be a good addition, do get in touch. We love a good chat about tricky problems and elegant solutions and we drink coffee, if you fancy some too.

This is GoTripod in 2025: relaunched, experienced, focused and ready for whatever comes next. And frankly, we can't wait to show you what we can do.

Fancy a chat about your next project? Drop us a line – we'd love to hear what you're working on.

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